I’ve never been a huge fan of Beyonce but I love, absolutely love everything about this video.

suicideblonde:

Beyonce - Why Don’t You Love Me (2010)

“I was still thinking about Bettie Page, and wanted to do something that was inspired by her. This video was a secret: I paid for and codirected it and didn’t tell my label or my management. The clothes and jewelry are from my closet, the wigs are mine, and I did my own makeup. We did eight looks in one day in this great house that belonged to a producer who worked with Dorothy Dandridge. He had pictures of her on the wall, so her spirit is in the video, too. I love Super 8 film and wanted to get those saturated colors. It’s a different drama—the tears and martinis and cigarettes. I wanted to channel the past for the present.”